I went crabbing with 2 friends near Juneau of Friday
afternoon. The weather was beautiful. Snow bound
mountains all around, calm waters, and the temperature
near freezing. We used crab rings – a circle of rebar
with web stretched across. We put a mesh bag of
herring tied at the center as bait, and tossed the
ring, with line and buoy, overboard and waited. Over
the course of the next 3 hours, we caught 2 king crab
(one a mammoth), several dungeness crab and couple
tanner crab. My friends lamented that fishing was
slow with only the 2 king crab, the species we were
targeting. I was just happy to be on the water
again, even though we were just a stone’s throw from
the dock.

About sunset, another little skiff came into the bay.
The fisher drove around with a gps, searching for his
“spot”. He stopped, threw over his rings, waited
about 10 minutes, then pulled his rings….and had a
king crab in each one! He caught in 10 minutes what
we’d tried for half the day. He came up to the boat
smiling, and turns out he’s an old friend, Ed, who I
didn’t recognize under his float suit. He almost
apologized for his luck, and said the crab had been
hanging out where he set his rings – a place we had
set our gear all around, as it’s just a small cove.
Ed’s gaining legendary status as stories like this
grow – he’s younger than we are, but has spent a long
time studying and harvesting fish, game, and
furbearers. I laughed for days at his swooping in and
catching 2 king crab right next to us. It’s days like
today that snaps me out of the winter doldrums and
remember I live in Alaska.

–
Mark Stopha and Sara Hannan
Alaska Wild Salmon Company
F/V Dutch Master
Hook and Line Fresh, Frozen, and Smoked Wild Salmon
Salmon Pet Treats
4455 N. Douglas Hwy
Juneau, AK 99801
907-463-3115
www.GoodSalmon.com

Sold the Dutch Master today, as I’ll now fish on
someone else’s boat to catch our fish. The buyer is a
young guy fresh out of college with alot more fishing
experience than I had when I got started. He has that
same look of anticipation in his eye as I did when I
bought the boat, and he’s ready to start fishing his
own boat. I saw two of my other buddies at the
Division of Investments, one of who is looking to
upgrade his hand troll permit to a power troll permit.
They, too, looked excited to be making a move.

I’ll show the new owner how the boat runs and go
through it stem to stern. I didn’t even know what I
needed to ask or look for when I bought the boat, but
all the “discoveries” in the past 5 years are still
fresh, and hopefully I’ll get them passed on to the
new kid.

I read an op ed piece today about how Wal Mart is
underselling all other sellers of salmon by at least
$2.00/lb. They sell Chilean salmon, and the author
(from Orlando, no less) thought the fish farmers were
making a mess of it down there. I’m not sure that all
that’s true, but I certainly did agree with her about
1 thing – that shoppers, not Wal Mart, are who decide
where to shop. If people cared about where or how the
stuff was made that they bought, or who was selling it
to them, then Wal Mart wouldn’t have the stranglehold
that it does have now on the retail market.

Well, it’s really down to business now. I’ve been
happily surprised at the reaction I’ve received in
trying to get other trollers to practice the handling
guidelines we have developed. Once they see the
quality, even though it takes them longer than what
they’ve had to do in the past, they see that the
difference is worth the effort. If we’ve learned one
thing since starting 4 years ago, it’s that if you
provide great fish, people will keep coming back and
support you. That’s what we’ll be trying to do with
those we fish with as well.

I do some office work on the side to try to make ends
meet until (if ever?) we can make a living fishing.
There was a discussion that the state of Alaska has to
ready itself for rationalization – that is, that we
have to understand that the price of fish is only
going to decline, and so fewer and fewer fishermen on
larger and larger vessels will have to do all the
catching. I disagreed. Our resource here is finite –
we only can catch so many wild fish, and cannot, like
a farmer, simply plow more ground and plant more seeds
to grow more crops. Therefore, as demand for wild
salmon continues to grow for our finite resource, the
price does not have to decline anymore than the price
of our oil reserves in the Arctic will decline. When
demand goes up and supply stays the same, the price
does not have to go down…unless you believe that Wal
Mart is the only way. We’ll hang in there as long as
we can – mainly because I don’t know now where I’d
turn to for such a decent way to spend my time.

–
Mark Stopha and Sara Hannan
Alaska Wild Salmon Company
F/V Dutch Master
Hook and Line Fresh, Frozen, and Smoked Wild Salmon
Salmon Pet Treats
4455 N. Douglas Hwy
Juneau, AK 99801
907-463-3115
www.GoodSalmon.com

Sold the Dutch Master today, as I’ll now fish on
someone else’s boat to catch our fish. The buyer is a
young guy fresh out of college with alot more fishing
experience than I had when I got started. He has that
same look of anticipation in his eye as I did when I
bought the boat, and he’s ready to start fishing his
own boat. I saw two of my other buddies at the
Division of Investments, one of who is looking to
upgrade his hand troll permit to a power troll permit.
They, too, looked excited to be making a move.

I’ll show the new owner how the boat runs and go
through it stem to stern. I didn’t even know what I
needed to ask or look for when I bought the boat, but
all the “discoveries” in the past 5 years are still
fresh, and hopefully I’ll get them passed on to the
new kid.

I read an op ed piece today about how Wal Mart is
underselling all other sellers of salmon by at least
$2.00/lb. They sell Chilean salmon, and the author
(from Orlando, no less) thought the fish farmers were
making a mess of it down there. I’m not sure that all
that’s true, but I certainly did agree with her about
1 thing – that shoppers, not Wal Mart, are who decide
where to shop. If people cared about where or how the
stuff was made that they bought, or who was selling it
to them, then Wal Mart wouldn’t have the stranglehold
that it does have now on the retail market.

Well, it’s really down to business now. I’ve been
happily surprised at the reaction I’ve received in
trying to get other trollers to practice the handling
guidelines we have developed. Once they see the
quality, even though it takes them longer than what
they’ve had to do in the past, they see that the
difference is worth the effort. If we’ve learned one
thing since starting 4 years ago, it’s that if you
provide great fish, people will keep coming back and
support you. That’s what we’ll be trying to do with
those we fish with as well.

I do some office work on the side to try to make ends
meet until (if ever?) we can make a living fishing.
There was a discussion that the state of Alaska has to
ready itself for rationalization – that is, that we
have to understand that the price of fish is only
going to decline, and so fewer and fewer fishermen on
larger and larger vessels will have to do all the
catching. I disagreed. Our resource here is finite –
we only can catch so many wild fish, and cannot, like
a farmer, simply plow more ground and plant more seeds
to grow more crops. Therefore, as demand for wild
salmon continues to grow for our finite resource, the
price does not have to decline anymore than the price
of our oil reserves in the Arctic will decline. When
demand goes up and supply stays the same, the price
does not have to go down…unless you believe that Wal
Mart is the only way. We’ll hang in there as long as
we can – mainly because I don’t know now where I’d
turn to for such a decent way to spend my time.

–
Mark Stopha and Sara Hannan
Alaska Wild Salmon Company
F/V Dutch Master
Hook and Line Fresh, Frozen, and Smoked Wild Salmon
Salmon Pet Treats
4455 N. Douglas Hwy
Juneau, AK 99801
907-463-3115
www.GoodSalmon.com

Been trying to make our pet treats at my processor’s
facility. Up till now, I’ve made them by hand. We
need to increase capacity now, as we are barely
keeping our current markets supplied. So, my
processor ordered a part for his jerky extruder that
would extrude our treats. However, since we grind up
the body frame and meat left over from a salmon after
filleting, the bones kept clogging the machine. I
thought we were done, and I’d have to get going by
hand again. As a last resort, I found another plate
for the meat grinder – a tiny 1/8 inch hole plate. I
ground the mixuture through this, and was thrilled
when the extruder worked as advertised! Then, I went
and ruined it by tossing the knive to the grinder down
the drain, along with the mass of left over fish, when
I was cleaning out the grinder. My friend, the
processor, was not thrilled. We’ll spend awhile
fishing that back out – the knife is easy to replace
(I already bought a replacement), but a clogged drain
can stop his operation cold. Hopefully, this can get
this part of the business back on track so I can look
to market the treats in new areas.

–
Mark Stopha and Sara Hannan
Alaska Wild Salmon Company
F/V Dutch Master
Hook and Line Fresh, Frozen, and Smoked Wild Salmon
Salmon Pet Treats
4455 N. Douglas Hwy
Juneau, AK 99801
907-463-3115
www.GoodSalmon.com

I accompanied my 11 yr old niece, Melissa Castle, her
father Brian, uncle Kevin and cousin Noah on her first
moose hunt to Gustavus, Alaska, about 50 miles west of
Juneau. She applied for the cow moose lottery hunt
there, and she and her uncle Kevin were lucky enough
to get drawn.

A friend of ours here in town, Ron, let us use his
cabin over there. It was a week of wet, windy weather
– some of the worst stretches of weather I’ve seen
here in Juneau. Not all that cold, but non-stop
pouring rain and wind. The meadows we would scout
moose in gained an inch or two of water a day from the
rain – they were just too saturated to drain.

Gustavus is located near Glacier Bay National Park.
Each day, I would drop off Melissa and her dad in one
spot, and her uncle and his son in another, and then
drive the rental van into the park. Each day, we’d
see moose just into the park – it’s like they knew!
Mostly bulls, though, so we couldn’t harvest those
anyway, and they were fun to watch.

After 3 or 4 days of no luck hunting, Melissa finally
got her chance at a cow moose the last morning there,
and harvested the animal with a 20 guage slug. Then
it was up to her dad, uncle and I to butcher and pack
the moose meat out in ankle deep water about 1/2 mile
to the van, and make it to the airport in time to
catch the single engine aircraft to Juneau. We got
out just as the weather and dark was closing in.
Unfortunately, there wasn’t room for the moose meat,
so the air representative Denise just had us roll it
into their unheated office, where it was fine until
the next day.

I hung 1/2 the moose in my garage, and sent the other
half to Kevin in Craig. Melissa already harvested 3
blacktail deer at home, and her dad got a moose up in
interior Alaska, so her uncles got the meat. I let
the moose hang about a week, then butchered some meat
into roasts, and ground the rest for burger.

We then ran our annual booth at Juneau Public Market
the 3 days after Thanksgiving. The show went pretty
good for us, as Sara’s etched glass is now pretty
popular with Juneauites buying Christmas gifts.

We just completed our 2nd commerial retail show of the season in Fairbanks. Like other out of town shows we’ve done in the past, we lost money but gained a few valuable contacts that may mean future business.

The Fairbanks Holiday Show operators also did something unique – they hosted a nice dinner spread the first evening, after the show. We got to know some of the other vendors in a “vendors only” setting, and it was a lot of fun.

We also made a courtesy stop to Players Grille, where we exclusively sell our fish in Fairbanks. Owner Mike Dunshie was the only operator we contacted in Fairbanks more interested in the quality of salmon he was getting over the price Once we saw his committment to us, we decided we’d only sell to him in the Fairbanks restaurant market and therefore allow him to exclusively sell the best salmon in town.

It was also fun getting back to Fairbanks, where both of us attended the U of A, and where life in Alaska started for Mark. We saw our first -20 degree weather since the last time we were here, although it as below zero the last time Mark went home to upstate NY in January.

We’ve also decided that this will likely be our last out of town show, as we just can’t make them pay. We’ve seen that our face to face marketing with stores has both immediate and long term sales. We also think that our time will be better spent upgrading our website to show and sell Sara’s glasswork, rather than paying airfreight, with the usual handling breakage, when traveling to shows.

We also plan on starting a partnership with friends of Mark’s in Sierra Leone, where he served as a Peace Corps volunteer. We plan to buy hand made baskets there, pay real money for them, and then sell our products in them as gift baskets.
We can use the money we are spending on shows to travel to Sierra Leone to set up shipping arrangements, and also do some consulting with Mark’s former farmers. The country has be through hell for 10 years; unfortunately, they are a country of black-skinned people with no oil resources. Our country has turned a blind eye to the brutalization there, particularly of children, which have summarily had their limbs chopped off by the rebel fighters. Our ever increasing Christian political make up portrays us as a gawd-fearing nation that justifies its actions on biblical principles. Funny thing is, I can’t find it anywhere in the bible that amputating little kids’ arms with a machete is okay. Hopefully, we can get some business started there and help a little. I’m sure once we get off the ground, the media that ignores Africa will want to tell our story and a politician will soon follow to take the credit.

Mark Stopha
F/V Dutch Master
Alaska Wild Salmon Co
4455 N Douglas Hwy
Juneau, Alaska 99801
907-463-3115

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